TIPS for EBOOKS
1) JOIN AT LEAST 3
The best way for authors who have their book(s) published digitally is
social networks such as FaceBook, MySpace, Twitter, TSU, Maverick
This is a great way to keep people up with what you are doing in terms
work and to generate a fan base. And the more friends you have
yourself that are connected to other authors - and to your publisher -
likely people are to find you and learn about your work.
2) Join Forces with
Online Writing Groups
For those of you who find it difficult to find the time to attend
monthly meetings, online writing groups can be just as rewarding.
Here are a few we recommend: Writers.com - http://www.writers.com/
- Author's Den - http://authorsden.com
3) Search Engines
Adding Key Words to your author webpages and
getting your page(s) listed
on Search Engines is invaluable to helping you market your work online.
Some of the obvious search engines are Yahoo, HotBot and Google, but
want to also try Dogpile, Lycos, AltaVista and DOgpile.
4) Join Web Rings
Web rings can drive traffic to your website while helping you to
those in your field.
Here are a few we recommend you try out: Red Ink Works -
- Writing Corner- http://writingcorner.com/admin/webrings.htm
What SynergEbooks Will do for
YOU and your eBook(s)
It goes without saying that
SynergEbooks will be marketing your book. But
SynergEbooks is first and foremost a digital
Publisher. This means that
most of our marketing efforts will be aimed at the cyber-savvy public -
of our time and effort will be put into Internet Marketing.
SynergEbooks will be working
to include your books not only in the most
popular Search Engines (we are already on Yahoo and
Lycos), on Affiliate
book sites such as GoodReads, and in online bookstores, but
sites and E-Zines that cater to your particular books' interests.
is currently selling our titles in the following eBookstores: Amazon
Kindle, Barnes & Noble, Content Reserve (aka Overdrive),
SmashWords, All Romance eBooks, MagicBlox (for
children's books), KOBO Books and more.
SynergEbooks will send you a
link to the sites that your book is on as soon
as it is uploaded to our online partner bookstore sites so you can link
personal websites to these sites if you wish to. You will occasionally
links to Writing E-Zines we recommend you sign up
for. Note: Many online
sites ask for the eBook info to be sent in by you - the author -
instead of by
the Publisher. When this happens, if you need help, we will work with
create a Press Release or other information.
will give a copy of your eBook away for someone to
read in order to receive a Review. Once your book
is ready for
publication, we will provide up to 2 Free CD-ROMs per title to the
Reviewers as per your request.
NOTE: Not all books will
require the full editing service before publication.
For those that do, you will be asked to find yourself a professional
before your book will be published. If there is a fee involved, it will
paid to SynergEbooks, but directly to the editor.
SynergE will place each
author’s Author Bio
on the Authors section
at SynergEbooks. A link to that bio will be included on each title’s
Book Title Page. Feel free to direct others to this link from your own
The goal of SynergEbooks is to
have our eBook titles available in every
digital format possible, including .pdf, ePub (Nook),
and .Mobi (Kindle)
and other handheld formats. Almost all of our titles available in
most of these formats, though some formats aren't available directly
at this point; any of our titles that are available in these additional
will have a link to the bookstore(s) that do supply them added to their
What YOU can do for Your eBook(s)
We recommend that you use the “Strive
for Five" method of
Marketing. “Strive for Five” means that you try at least 5 of these
every month (ideally every week, or even every day, whenever possible).
gives you a measurable goal when devising your own marketing plan.
Create a Writer's Bio of yourself:
What would you like
the viewing public to know about you? Have you written
another book in digital or print format? Have you taken writing
courses; did you
graduate from high school and/or college; do you have journalism or
experience; have you been published before in any other format
articles, newspapers, collections, etc.)? You don't have to include
your age or
your hometown, but you are welcome to. Create a bio that YOU might like
when checking out a new author/eBook. Please make sure not to "date"
your photo; meaning, don't include things that change frequently, such
as your age, how many years you've been married, or even how many books
you've written, as that information will change often, making it hard
to keep up with over time.
Make your bio as long as you
think you need it to be -- one paragraph can be
enough. DO NOT WRITE IT IN FIRST-PERSON FORMAT. Bios sound much more
professional as if they are written by someone else. And be sure to
information about your writing experience; readers want to know about
more than how many children or grandchildren you have.
NOTE: SynergEbooks does
reserve the right to edit your bio to fit into the
length requirements of our various bookstore and affiliates.
Scan a Photo of yourself:
If you do not have a photo of
yourself that you are proud of, then consider
having one professionally taken. Studio shots are best -- and make sure
it is a
photo of just yourself (a pet may be included, if you prefer that). If
cannot scan one, feel free to send it to SynergEbooks via regular mail
photo will be returned to you ASAP if you would like it back.
Create a Homepage that Features your
Many websites, ebookstores and E-Zines ask for the Author's homepage
may already have a homepage, but if it does not advertise your work,
won't be of interest to potential readers.
It is a good idea to feature a
sample of your eBook on your homepage - do
NOT post the entire book (otherwise, why would someone pay for it?) You
the Excerpt that SynergEbooks creates for your Book Title Page - simply
ask for it
and it will be sent to you in .doc format. Remember to include a link
via a banner -- see above) to your own eBook page on SynergEbooks so
interested parties can easily order your book.
As soon as your homepage is
created, send the link to firstname.lastname@example.org so
that we can include it on your Synopsis page and otherwise use it to
Have Business Cards Created
One of the simplest - and
cheapest - ways to advertise your eBook is to
create a business card with the title, brief description and ordering
information on it. You can purchase 250 cards for only $5.00 for
Handling through VistaPrint [http://vistaprint.com] or create your own
and easily from home.
Join Writer's Organizations
Joining online writing
organizations will create invaluable connections for
you as an author, as well as give you forums to discuss ePublishing,
Marketing, and keep you up-to-date on all the latest contests and
behind the scenes in the digital world of Publishing. Of course,
forwards all pertinent info to our authors - as well as including much
of it in
our Newsletter issues - but we can't send you all the information you
interesting or useful in the publishing business. Joining these and
Writer's organizations will help you to become more successful as an
help to give you a much needed support network.[We will be adding more
information regarding recommended writing organizations to join in the
SynergEbooks will send out
appropriate contest information to its authors
whenever possible, but there is no need to stop there. Subscribing to
that cover your eBook topic is a good way to find out where more
be then are covered in SynergEbooks' information. Also, if you've
stories or other poetry, enter it in contests whenever possible as
always helps to add winning info to your bio -- and will make your
upcoming eBooks even more easy to market and sell.
Occasionally, one of the
requirements of a Contest Entry may be for the
Publisher - SynergEbooks - to send in specific information or a copy of
book in a particular format. Please feel free to let us know if this is
required; you will receive notification the moment your information has
sent to the perspective company/person. NOTE: SynergEbooks will not be
supply free copies for every contest you want to join, so be choosy.
NOTE: Authors and/or Staff are
not allowed to enter our own Contests.
Collect Reviews of your eBook(s)
Before your eBook is even in
the Publication stage, feel free to send out a
few copies of your eBook for your friends/family/co-workers to read -
condition that they send in a Review of your book that can be used.
remember to ask permission for their reviews - and their names - to be
SynergEbooks wherever they are needed to help promote/market your
good number to start with is 3-5 Reviews as soon as your eBook is
as soon after as possible.
NOTE: Occasionally, a reviewer
may wish his/her name not to be revealed; in
this case, we will honor his/her wishes... but it is always better to
least the initials, if not the last name of each reviewer.
Visit Your Local Bookstores &
Just because your book is
ePublished as opposed to hardcopy published does
not mean that your local bookstores won't be interested in what you've
If need be, SynergEbooks can supply you with floppy disk or CD-ROM
your book for only $4.50 each (after the 2 free CDs) that you can
distribute at libraries or
Pass out your Business Card;
ask if you can post flyers on their bulletin
boards; give out Catalogs or Price Lists... or better yet, purchase
of our various eBook titles and give them away or sell for a reduced
Many libraries and Bookstores
are just now starting to become interested in
eBooks, and what better reason for them to look into it more than to
advantage of the knowledge that a 'local' from their own home town. You
know - you could become a local celebrity!
Listen to Radio Talk Shows &
the Local News/Read Your Local Paper
One of our authors got a free
television spot on her local ABC news when
something occurred in her town that was relevant to her book! Radio
are another way to see if your eBook can find it's way to an on-air
keep your eyes and ears open for those marketing opportunities!
Maybe your hometown newspaper
has a place that you could write up an
interesting piece about your newly published eBook. Even if it doesn't,
certainly doesn't hurt to submit an article yourself describing your
how one can order it, or ask our Press Release Agent to create one for
And cable or public TV is
another avenue not many authors have considered.
Call your local television stations and find out if they are producing
news, morning or talk shows that you could be featured on as a local
Writer/Artist. Again, SynergE will help you to contact these people or
Press Releases for these functions.
Consider sending eBooks as
gifts from other SynergEbook Authors! What better
way to let your loved ones know more about eBooks -- and your own eBook
of course -- then to buy them an eBook or two? (Not to mention, you'd
your fellow writers extra royalties) SynergEbooks allows all it's
purchase other SynergEbooks titles at a 30% discount off the retail
Send SynergEbooks information
that will help market your
eBook(s)! We are
never too proud to take advice or suggestions from any of you, so if
you have an
idea that might help sell your eBook (or ALL the eBooks on the site or
particular genre), join us in our weekly Wednesday night AUTHOR's CHATs
EST), or feel free to e-mail me at email@example.com.
Join WEB RINGS Drive traffic to your own site – and to ours - by having
own home page(s) added to the appropriate web rings! Surf the net and
that offer web rings on topics that pertain to your eBook's subject
Remember to include a link to SynergEbooks on your site so that people
easily purchase a copy of your eBook. SynergEbooks is a member of two
– the Readers Ring and Pen Dragon Ring (for fantasy titles)
Tell all your friends and family!
It may sound tacky, but word
of mouth really works! So what if your friends
can't afford to buy your eBook (or maybe some of them have helped you
and have read it so many times they don't NEED to buy it
), but sending a link to your homepage and asking them to include a
link to that
homepage, to SynergEbooks' main page, or your book's Synopsis will only
increase the possibilities of making a sale.
Add a link to your homepage
and/or to SynergEbooks in your Signature Tags
wherever possible as well.
Tell your teachers and/or
coworkers about your eBook! If you graduated from
college, send information about your published eBook(s) to the school
to print up in their Alumni newsletters. Being Published is something
proud of; let others know what you've accomplished; make connections
possibly even more sales!
I want to stress that the
above 11 hints are NOT requirements; but they will
help increase your book sales. Also, none of the above steps should
cost you any
money (one exception being some of the contests, of course).
It's all just a part of the
'synergy' between author and publisher, writers
and readers, that SynergEbooks works to promote!
If you have any questions or
suggestions, feel free to contact me at firstname.lastname@example.org or call: 931-.